Wednesday, 9 May 2012

A$AP Rocky - Goldie // Street Knock [Ft Swizz Beatz]


Ok everyone just calm the f*ck down, at least that's what we would expect the A$AP Mob to say when something so damn trill finally drops for us to marvel over. It was approximately six months ago when the 'LiveLoveASAP' mixtape dropped with game changers such as 'Pretto Flacko', the summer anthem 'Peso' and the sensual gangsterisms of 'Wassup' ultimately awarding the Harlem native a multi-million dollar, major label deal. Not bad considering his career was only 16 tracks deep.

Fast forward to present day and A$AP Rocky has dropped the visuals for the Hit Boy-produced banger “Goldie,” and considering he's just toured the bulk of Europe, this video was always going to be an immediate must-watch.The self-directed clip was shot on laction in Paris with assistance from fashion Guru Alexander Wang. Talking behind-the-scenes about his vision for the shoot, he said;
“Basically the concept of the video is to be more flamboyant and just to showcase a lot of flashy luxury—old foreign cars and fashion models. I need you to know this is all my idea. I’m the flyest motherfu**er you know.”

Available now on iTunes, Pretty Flacko’s debut solo album LongLiveA$AP drops this July via Sony/RCA/Pologrounds/ASAP Worldwide.


Also fresh to drop out the edit room this morning is the aesthetics for the Araabmuzik produced 'Street Knock', featuring our boy alongside Alicia Keys' other-half Swizz Beatz. Whilst the track itself does nothing new for Hip-Hop or for Swizz Beats, with a trio of New Yorkers involved at least the visuals (with the help of a Reebok infused wardrobe) are up to the challenge of matching the level of stars on show. 

Also featuring some cameo appearances from Allen Iverson and Jadakiss, check out the video and watch Rocky do what he does best.

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