Following a two year hiatus, French Afro-R&B superstar Tayc turns up the heat this Valentine’s Day with his new EP Room 96, out today (14th February) on Play Two.
Known globally for his hits ‘Le Temps’ and ‘N’y pense plus’, released as part of TAYC’s last multi-platinum selling album ‘Fleur Froide’, Tayc cemented his spot amongst France’s and one of the world’s finest artists, collaborating with the likes of Fally Ipupa, Tiwa Savage, B Young, Manu Dibango and Adekunle Gold to name a few. With a total of over 1.5 billion streams and sold-out shows from Kinshasa to Paris and Toronto to Stockholm, it’s become evident that the Afrolov’ sound, Tayc’s own uniquely-styled jazz-tinged R&B combination, has seen him become one of the most popular Afrobeat artists worldwide.
What can be described as a mix of Afrobeats, Jazz, R&B, Soul, and Gospel, has proven to be the right recipe to chart topping hits. Tayc now returns with a sultry, more R&B focused EP, transporting listeners on a romantic journey.
On the new release, Tayc says “Room 96 is an EP that really represents where I’m at musically right now, I loved working on this EP and I’m very happy to bring some R&B and Soul vibes back into my music. I’m really excited to be able to share it with the rest of the world and to perform some of the tracks live soon as well. We have great plans on the live front and I think the tracks from ‘Room 96’ will resonate well with the audiences.”
‘Room 96’ opens with the title track, introducing a romantic and alluring flow, teasing the EP’s 10 track affair which roves from afrobeat sounds to slow R&B tones. The catchy chorus of ‘Lucky’, guided by Bamenda chants is a playful track, which, alongside the gospel tints of ‘Carry Me’, and the 90’s HipHop feel of ‘Success’, are a testimony to the EP’s versatility. On ‘Encorps’, the Frenchman showcases his unparalleled skills, mixing a true afrobeats rhythm with R&B high-pitched vocalizing bridges and smooth vocals. The track will be accompanied by a music video which is set to be released later this month.
A superstar across the French markets, Tayc gained international recognition last year off the back of his single ‘DODO’. His last album, Fleur Froide, went multi-platinum and has over 730 million streams to its name, and features collaborations with Tiwa Savage, Jason Derulo, Adekunle Gold, Leto and Christine and The Queens. Marseille-born, Parisian-based and with Cameroonian roots, the artist’s diverse range of influences all combine into a classic sound that pays tribute to the golden age of R&B, while moving the genre forward. The result is the Afrolov’ sound, Tayc’s own uniquely-styled jazz-tinged R&B combination – now a global sensation thanks to a total of over 1.5 billion streams, sold-out shows from Kinshasa to Paris and Toronto to Stockholm, in addition to a BET Award nomination in 2022 for ‘Best International Act’.
After a two-year hiatus, Room 96 is an album that sees Tayc at his imperious best, punctuating winter with some much-needed Afrolov’ heat. A perfect slice of R&B for this Valentine’s Day.
With over 1.5 billion streams, golden, platinum, and diamond certifications, a string of awards and nominations for the EMA and NRJ Music Awards, the lead role in a Netflix show, and winning France’s Dancing With The Stars, there doesn’t seem to be much the French artist can’t achieve. It all started with his first mixtape ‘Alchemy’ in 2017, soon followed by ‘Nyxia’, a ten-track project showcasing his musical growth. Featuring with Barack Adama, Lefa, Dadju, and the legendary Cameroonian artist Manu Dibango, lead Julien Bouadjie aka Tayc to what he will later name Afrolov’, his own distinctive sound, a mix of Afrobeats, Jazz, R&B, Gospel, and Soul, and a true recipe for success.
Releasing his first album ‘Fleur Froide’ in 2020, Tayc sees himself sky rocketed on top of the global charts. “Ride” with Leto peaks at six million YouTube views, “N’y Pense Plus” hits over 129 million views, and “Le Temps” provokes a surge of love with over 118 million streams. Now setting his sights on the international stage, recently selling out shows in Toronto, New York, London, and Berlin, and prepping for his upcoming tour during playing at Afro Nation in Portugal, in Vienna, Stockholm, Copenhagen, Kinshasa, Milan, and much more, to finish it off in style at Paris’ prestigious La Défense Arena, Tayc proves that Afrolov’ is here to stay.
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